Between the Tape: Inside SSCXWCXPDX
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HiFi CX racer and all-around badass Ali Halpin penned these words shortly after the circus that is Single Speed Cyclocross Worlds. I remember reading about single speed world championships when I first started racing bikes. Racers traded Lycra skinsuits for … Read More

Free IRC Tubeless Tire Package with Select HiFi Wheels
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Tubeless Curious?  HiFi’s Holiday Special: Buy a set of Hit Single, Mix Tape SL or Mix Tape Disc wheels and get a free set of IRC’s top-shelf tubeless road tires, specifically formulated tubeless tire levers, tubeless valves and tubeless tape. Just enter … Read More

8-Track Woosh-Woosh: Wind Tunnel Time
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Our own Josh Liberles recently had the opportunity to take an assortment of wheels – both HiFis and competitors’ – and his shnazzy new Orbea Ordu time trial bike into the University of Washington Aerodynamic Lab.

Electric Feedback: Racing HiFi
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Our “Trial by Mud” continued this past week, culminating with some badass cyclocross racing this weekend here in Portland. There are a whole bunch more HiFi wheelsets out there now — covering most of the categories, too, which is awesome. … Read More

HiFi’s Soft Launch in the Hardest Conditions
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Why the heck would someone start a wheel company in the fall? It’s simple: we want to put our stuff to the ultimate test. We at HiFi are all bike racers, and we know that cyclocross in Oregon supplies some … Read More