HiFi Warehouse Sale: Nov 19th, 2022

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That’s right: It’s time for you to slide on into the HiFi Warehouse Sale! On Saturday, November 19th 2022, we’re opening the doors at HiFi HQ to offer deep discounts (up to 70% off!!!) on a variety of carbon and … Read More

BIKEPOC PNW Takes on ’Cross!

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The energy and enthusiasm the BIKEPOC PNW ’Cross Class of ’21 exudes is nothing less than remarkable, and we at HiFi are so honored to be involved.

HiFi Voices Amplified: Kenny Graham

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This is the third in our HiFi Voices Amplified series, where we pass the Mic to members of our community and let them share their own experiences. Change begins with expression and listening. The previous posts in this series were … Read More

Coronavirus: Tough Times, But We’re Still Spinning

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Tough Times, But We’re Still Spinning We want you to know how much you mean to us, and how much we love our community. None of us have ever been through a period of uncertainty quite like the one we’re … Read More

¡Show & Tell 2: ABQ Bike Party/Show/Rides!

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Show & Tell 2: ABQ is OVER (and it was rad). Relive it all in photo essay format here. Want to go back and see images of the original PDX edition? Well, you can do that too. It’s a Bike … Read More

The Magic of Discomfort: Ali Halpin Takes on Fontana and Sea Otter

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Elite racer Ali Halpin of the #HiFiCX squad ventured to CA-land to test her limits in the Pro fields of Fontana (Cross Country and Short Track events) and Sea Otter (Cross Country, Short Track and some spring Cyclocross racing). We’re inspired any time … Read More

Between the Tape: Inside SSCXWCXPDX

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HiFi CX racer and all-around badass Ali Halpin penned these words shortly after the circus that is Single Speed Cyclocross Worlds. I remember reading about single speed world championships when I first started racing bikes. Racers traded Lycra skinsuits for … Read More

Free IRC Tubeless Tire Package with Select HiFi Wheels

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Tubeless Curious?  HiFi’s Holiday Special: Buy a set of Hit Single, Mix Tape SL or Mix Tape Disc wheels and get a free set of IRC’s top-shelf tubeless road tires, specifically formulated tubeless tire levers, tubeless valves and tubeless tape. Just enter … Read More

8-Track Woosh-Woosh: Wind Tunnel Time

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Our own Josh Liberles recently had the opportunity to take an assortment of wheels – both HiFis and competitors’ – and his shnazzy new Orbea Ordu time trial bike into the University of Washington Aerodynamic Lab.

Electric Feedback: Racing HiFi

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Our “Trial by Mud” continued this past week, culminating with some badass cyclocross racing this weekend here in Portland. There are a whole bunch more HiFi wheelsets out there now — covering most of the categories, too, which is awesome. … Read More

HiFi’s Soft Launch in the Hardest Conditions

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Why the heck would someone start a wheel company in the fall? It’s simple: we want to put our stuff to the ultimate test. We at HiFi are all bike racers, and we know that cyclocross in Oregon supplies some … Read More

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